Applying consumer behavioral theory to VFR travelers

dc.contributor.author	Κατσώνη, Βασιλική Κ.	el
dc.contributor.author	Παπαγεωργίου, Αθηνά Ν.	el
dc.contributor.author	Λύτρας, Περικλής Ν.	el
dc.date.accessioned	2015-05-14T10:50:35Z
dc.date.available	2015-05-14T10:50:35Z
dc.date.issued	2015-05-14
dc.identifier.uri	http://hdl.handle.net/11400/10355
dc.rights	Αναφορά Δημιουργού-Μη Εμπορική Χρήση-Όχι Παράγωγα Έργα 3.0 Ηνωμένες Πολιτείες	*
dc.rights.uri	http://creativecommons.org/licenses/by-nc-nd/3.0/us/	*
dc.subject	Ταξιδιώτες
dc.subject	Συμπεριφορά καταναλωτών
dc.subject	Κανάλια διανομής
dc.subject	VFR travellers
dc.subject	Consumer behaviour
dc.subject	Distribution channels
dc.title	Applying consumer behavioral theory to VFR travelers	en
heal.type	conferenceItem
heal.generalDescription	Είναι πρακτικά συνεδρίου	el
heal.classification	Tourism
heal.classification	Commerce
heal.classification	Τουρισμός
heal.classification	Εμπόριο
heal.classificationURI	http://id.loc.gov/authorities/subjects/sh85136255
heal.classificationURI	http://id.loc.gov/authorities/subjects/sh2007007096
heal.classificationURI	N/A-Τουρισμός
heal.classificationURI	N/A-Εμπόριο
heal.language	en
heal.access	free
heal.recordProvider	Τεχνολογικό Εκπαιδευτικό Ίδρυμα Αθήνας. Σχολή Διοίκησης και Οικονομίας. Τμήμα Διοίκησης Επιχειρήσεων. Κατεύθυνση Διοίκηση Τουριστικών Επιχειρήσεων και Επιχειρήσεων Φιλοξενείας	el
heal.publicationDate	2012
heal.bibliographicCitation	Katsoni, V., Papageorgiou, A. and Lytras, P.N. (2012) Applying consumer behavioral theory to VFR travelers. In 2nd Advances in hospitality and tourism marketing and management conference, Corfu, Greece, 31 May-3 June 2012.	en
heal.abstract	This study contributes to the understanding of the visiting friends and relatives (VFR) travel segment, as it focuses on the use of internal and external information sources for travel consumer behaviour, discussing the implications of distribution channels. The data are representative of the province of Arcadia, Greece, serving as a research field of a longitudinal study. The results of the research give the industry the possibility of improving information distribution systems and an understanding of VFR travellers’ consumer behaviour in order to make adequate marketing decisions.	en
heal.fullTextAvailability	true
heal.conferenceName	2nd Advances in hospitality and tourism marketing and management conference	en
heal.conferenceItemType	full paper